AOL Big Secret: Taking SEO very Seriously
It was discovered that AOL plans to completely redo the way they produce content. This is only two years into their CEO, Tim Armstrong, tenure at AOL. He plans to completely amp up their SEO efforts. Before this writers would just write articles and use the AOL portal as a way to advertise for their articles. With AOL continuing to lose market share this will not continue to be sustainable. There is also a huge opportunities for companies... Read More
Google’s Keys to SEO in 2011
In a Google Webmaster Video dated March 7, 2011, Matt Cutts talked about “If you were an SEO of a large company, what would you include in your 2011 strategy?” In this video he talked about several things that are becoming increasingly important. These are issues that might not be commonly thought of in search engine optimization, but are extremely important to effectively optimize your site. The three, really four, things... Read More
The Entrepreneurial Story of Henry Ford
Introduction: Being that my name is Ford Jordan, and I am doing a presentation on Ford Motor Company, I thought it was appropriate to write a blog on the life of Henry Ford. Being that we share the same name I felt a special affinity to this particular blog post. Henry Ford is one of the greatest entrepreneurs of the twentieth century. He is one of the most recognized names and his innovations have allowed the world to be able to afford and own cars.... Read More
Quintura: Visual Search Keyword Tool
Usually the hardest part of doing something is inspiration. SEO is no different, over half of the battle in optimizing a site is picking and finding winnable keywords. Sometimes thinking of the different variations of keywords can be extremely difficult. In order to think of the effective keywords you need to be able to put yourself in the shoes of your customers and think of words or phrase that they would type into search engines to look for... Read More
The Internet: A Different Culture, Breaking Social Norms
The business world of the internet is a very unique place to work, especially compared to other business environments. Internet companies are extremely free thinking and put a lot of emphasis on enjoying work and expressing ones self. It is very much a relaxed environment where everyone is trying to help everyone else succeed. This is a stark contrast to other businesses in corporate America where making a profit is the chief goal and employees... Read More
Sarbanes-Oxley: Good Idea or Bad Idea?
Few acts of legislation have rocked the financial and accounting world like Sarbanes-Oxley did in 2002. When it was passed into law it was considered by many to be one of the most far reaching bills for businesses ever. It was made as a result of scandals like Enron and WorldCom. It has cost companies millions of dollars to implement the changes needed to comply with Sarbanes-Oxley and has discouraged companies from even becoming public... Read More